Schema generator for Local Business

Common schema types for Local Business

LocalBusiness
Review
FAQPage
OpeningHoursSpecification

SEO tips

Keep NAP consistent with Google Business Profile
Add OpeningHoursSpecification including holiday exceptions when shown
Use FAQ for services, areas served, and pricing FAQs on-page

Example JSON-LD

{
  "@context": "https://schema.org",
  "@type": "Store",
  "name": "GreenLeaf Home Goods",
  "image": "https://example.com/storefront.jpg",
  "url": "https://example.com/locations/hawthorne",
  "telephone": "+1-503-555-0170",
  "priceRange": "$$",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "3825 SE Hawthorne Blvd",
    "addressLocality": "Portland",
    "addressRegion": "OR",
    "postalCode": "97214",
    "addressCountry": "US"
  },
  "geo": { "@type": "GeoCoordinates", "latitude": "45.5120", "longitude": "-122.6244" },
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": ["Monday", "Tuesday", "Wednesday", "Thursday", "Friday", "Saturday"],
      "opens": "10:00",
      "closes": "19:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": "Sunday",
      "opens": "11:00",
      "closes": "17:00"
    }
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.8",
    "reviewCount": "214"
  }
}

Overview

LocalBusiness is the backbone of SMB SEO. Prefer a specific subtype (e.g. Store, ProfessionalService) when it matches reality. OpeningHoursSpecification beats a single free-text hours string for machines and assistants.

Layer Review and FAQPage only when content and policy requirements are met.

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